Associated Web Sites
www.cleanmax.caChallenge
Cleanmax is agressively growing within the Alberta market. As part of that initiative, they believed that they needed a website as part of their marketing strategy.
Solution
After talking to Cleanmax it was clear that their website would be more of a complementary marketing tool. This meant that they were not relying on the website to generate direct leads, but rather the website would be a resource for clients looking for more information on Cleanmax. This information would include Cleanmax's services, philosophy, and contact information.
Results
The www.cleanmax.ca website has been completed. Cleanmax personnel are using the website in their bidding and sales process as a reference tool for clients. The website is aiding in the image of Cleanmax, helping to illustrate that Cleanmax is a professional and serious contender in the Cleaning industry.
Cleanmax now plans to add video clip testimonials from their clients. These testimonials will be shown to prospective clients during the bidding and selling process.
As an added component, Cleanmax has also used the website as a convenient place to publish the logon fields required to access their internal portal, discussed separately.
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